IMAGINE ACTION: On trailblazing new paths

Mavericks and trailblazers start from the same place we all do — uncertain about the unknown — but that doesn’t stop them. They hatchet markings into trees, put up flags, take the first step and action. Trailblazers stand out in our minds as those who are brave, entrepreneurial, willing to take risks. TEDxKL highlights trailblazers in unique industries, and hear their stories as these leaders forge their own path and lead the way.

As CMO of one of the fastest-growing start-ups in the world, Cheryl Goh has been essential to the company’s user growth, country expansion and service diversification. Cheryl will offer insight into how marketers can improve their status within an organisation, enhance its impact on brand decision-making and strengthen brand equity and consumer trust during an economic downturn.

Listen to the extended version below:

In 2021, Nicol is named the World Games’ Greatest Athlete of All Time. The 37-year-old Penangnite, also the eight-time squash world champion, held on to a record nine-year reign as the world’s number one. Her fervent tenacity was not only evident in her gameplay but also in her advocacy to turn squash into an Olympic Sport. It has always been her hope for the sport to be adopted by the International Olympic Committee during her lifetime.

Listen to the extended version below: